SEO Company

over optimisation with anchor text link building

We have recently seen issues for companies who have built excessive links to their website using exact match keywords. These are typically top level keywords / tier 1 keywords.

What is the solution?


It is fairly simple : obtain approximately 3-5% of your current total links from some quality authoritive websites using your brand name ( provided the brand name is not a keyword rich domain (eg www. - the seo agency .com ) )

SEO Keyword opportunities for Hampshire businesses

Taking a quick look at the potential keywords that hampshire based businesses may profit from have been listed below. Currently obtaining a page 1 listing for these keywords will be relatively stratight forward using standard search engine optimisation methods. However given the recent increase in online activity by hampshire based businesses such opportunities will soon become harder to take advantage of, or at least the cost will dramatically increase. Hampshire companies investing in SEO today stand to gain a significant head start on other slower hampshire based companies.

How many people are searching online?

Teaka were originally a small furniture design company. Since going online they have claimed a massive 1.2 million USD. Moovi Duff the Managing Director stated that sales have not come through a single channel but multiuple channels. Many searchers will find a brand name and then google the brand name.....

for example -----> lets look at an online searchers behaviour....

---> In google
--------> coffee tables...

---------> user identifies too generic and selects more refined search term - round coffee tables

----------> round coffee tables - page 1 result = teaka.co.uk

Is their any difference between offpage SEO and Online Advertising?

Some businesses seem to think that offpage SEO is simply ONLINE ADVERTISING. Well guess what - they are Right! We say it all the time - just look at SEO as normal marketing. Find relevant websites that match your target audience demographics and then advertise. Sometimes you will pay for an advert and sometimes it will be free. The only way in which it differs significantly is that the majority of SEO doesnt require paid for adverts. Social media, Forums and blog comments are all free (In theory :))

Integrate Online Advertising with SEO Goals

Onpage SEO with offpage SEO projects

IMPORTANT: High search engine rankings can be achieved with On-site optimization and Off-site optimization. After we complete Internal SEO, we will move to Phase II Link Building Campaign and Phase III Web 2.0 Marketing Options. Payment is based on each phase completion.
Then Monthly Maintenance of £100-£200/month for at least 3 month, depending on the keywords complexity and competitors. Also, if you agree, after the project is finished we will maintain the website in case of new competitors.

SEO Hampshire based consultants

i5digital have recently partnered with 4 very professional and exceptionally talented SEO professionals. Having had alot of success contracting for Global companies they will now focus their attention on Hampshire based companies. Each consultant will cover one of the 4 key areas which include Portsmouth, Southampton and as far north as Guildford.

Having access to these SEO professionals means that we can regularly meet with companies and where required work within client offices and ensure a transfer of knowledge.

Small Business SEO

Small business SEO is our favourite task. Big companies have big budgets but SEO is an area where small businesses can compete if they know what they are doing. We enjoy placing small companies above the big corporates. It is very possible to rank above very large corporates for highly competitive keywords.

SEO in Hampshire has only recently become a priority for many businesses. 3 years ago many local businesses ignored the changing world and avoided the fact that consumers are increasingly going online to research and buy products online.

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About i5 Digital

Our Offices

We are based in the beautiful Northney Marina in Hayling Island, Hampshire.

Search Marketing Team

We are a small but growing company. Originally set up in 2008 by Paul Scorse the company has now grown to a team of 7 which includes 4 full time SEO Consultants who work hard to implement our clients online marketing campaigns. Tom Duffett - Account Director.
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